> For the complete documentation index, see [llms.txt](https://help.foreverfanmusic.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.foreverfanmusic.com/courses/fast-track-your-spotify-rollout-boost-streams.-gain-real-fans./hype-presave-rollout-1m+-streams.md).

# Hype Presave Rollout (1M+ Streams)

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**Building hype for a release as a non-superstar artist with indie resources is the focus of this case study. In this video we dive into a real-life example of a brand new artist's first song release, with strategies that can be applied to bigger artists as well.**

The artist, Fash, reached out in April 2020 and was able to go from 10,000 streams to over 1.2 million streams in a short period, following a blueprint that lowered his risk of failure and increased his opportunity for success. Let’s dive in to how he did it.