Unpacking A $2 Million Lesson

This lesson is about the importance of understanding and implementing the strategies that are outlined in this course.

The first step is to thoroughly watch the entire "algorithm section" of the course, as this understanding will be the foundation for effectively applying the strategies and achieving expert-level results.

The three main areas covered in the course are as follows:

Presaves

We’ll be focusing on how to get a lot of presaves and set up effective presave campaigns, including the passive ones that keep collecting fans between releases. Since mid 2026, Spotify expires a fan’s presave permission 6 months after they tap, so a passive campaign works by keeping fans tapping inside that window: Spotify's 6 Month Presave Limit.

Keep in mind that Spotify's built-in presave features do not provide the same level of data and functionality as Forever Fan’s “Forever Presave” tool.

Ad Campaigns

We’ll provide a deep understanding of Spotify and Instagram/Meta ads, and how to use them to train the algorithm and trigger virality on Spotify.

Playlisting

We’ll discuss how to ensure accurate algorithms, get relevant streams, and build your own playlisting reach without relying on editorial or algorithmic playlists.