> For the complete documentation index, see [llms.txt](https://help.foreverfanmusic.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.foreverfanmusic.com/your-mini-site/seo-and-advanced.md).

# SEO and Advanced Settings

Search preview text and tracking pixels for your mini-site.

The **Advanced** tab holds the behind-the-scenes settings for your mini-site: how it shows up in search and previews, and the tracking pixels. Open the mini-site editor and pick the **Advanced** tab.

<figure><img src="https://275082752-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FBR933Znj31kGqDJst2we%2Fuploads%2Fgit-blob-b5b6f7d81868d88e6fef196a8bd5068080fc6cf8%2Fminisite-advanced-tab.png?alt=media" alt="The Advanced tab showing pixel fields and the SEO title and description"><figcaption></figcaption></figure>

## Search title and description

These two fields control how your page looks when it shows up in a search result or a link preview:

* **SEO Title** is the page's title. It starts out as your artist name, and you can change it. Keep it to about 60 characters.
* **Meta Description** is the short summary under the title. Keep it to about 160 characters. Write a line that tells someone what they'll find on your page.

## Tracking pixels

If you run ads, a pixel lets you measure what happens after someone clicks through to your mini-site, so you can see which ads actually bring fans in. There are two fields:

* **Meta Pixel** for Facebook and Instagram ads.
* **TikTok Pixel** for TikTok ads.

Paste your pixel ID into the matching field and you're set. Getting the ID and checking it's firing takes a few steps on the ad platform's side, so we walk through each one on its own page:

* [Meta Pixel setup](/tracking-and-pixels/meta-pixel.md)
* [TikTok Pixel setup](/tracking-and-pixels/tiktok-pixel.md)
